Tag: digital transformation
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The marketing frontier: strategies, innovation, and customer connections
The financial sector, particularly challenger banks and fintech companies, are at the cutting edge of innovation. These trailblazers are not only disrupting traditional banking paradigms but are also reshaping the way marketing is approached in the industry. Challenger banks have emerged as disruptors in the financial industry, distinguishing themselves from traditional banks by their full…
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Transforming banking with personalised customer experiences
In today’s competitive financial landscape, banks must go beyond traditional services to differentiate themselves. One key strategy to achieve this differentiation is through the enhancement of customer experience, particularly by leveraging personalisation. As customers become more sophisticated and their expectations evolve, banks that focus on creating personalised experiences can build trust and loyalty, deepen connections…
MarketingbyEvie 